BBB Business Tip: How to Use QR Codes to Help Your Business

QR codes have made a big comeback in recent years. QR, or “Quick Response,” codes read like bar codes but have a distinctive square shape that is filled with dots and smaller squares. When a smartphone scans a QR code, it translates the information to a link, which then leads to places like a website, a PDF of a restaurant menu, a Facebook page, the phone’s app store, and more.

Small businesses are using QR codes to reduce physical contact with customers, improve communication efficiency, become mobile-friendly, cut costs, and more. The Better Business Bureau (BBB) has several tips on how to use QR codes to help your small business. Read them all here.

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